Podcast Content Example

Let’s show you what’s actually possible from your Podcast Content Package Plus.

This is content built around you and your business, which means we need your branding to get started ~ your logo, font styles and colour codes. Once we have those, we can create content that feels aligned, intentional and unmistakably yours.

From a single interview, we turn your conversation into a set of content designed to fuel your marketing ecosystem, consistently and strategically.

Below, you’ll see real examples of what can be created from your interview.

Shorts

Why Shorts Matter

  • Why Shorts
    Short-form video is what platforms push hardest. If you want reach beyond your existing audience, Shorts are non-negotiable.

  • What They Do
    They cut straight to the strongest moments of your interview — your message, your authority, your personality — and put them where people actually pay attention.

  • The Result
    Consistent visibility, increased engagement and content that positions you as the expert, without you needing to be “on” all the time.

A woman wearing headphones speaking into a microphone during a podcast recording, with a speech bubble that reads, "Actually, was it really a failure or was it a chance to learn?" The podcast is called "The Bookkeepers Podcast".

Infographics

Text overlay on a pink background with a faded image of a woman's face. The text discusses childhood independence and early experiences shaping business approach.
A woman wearing headphones sits in front of a microphone labeled 'The 6FB', smiling and covering her eyes with her hands. The text on the image reads: 'Still thinking about THAT story?'

Why Infographics Work

  • Why Infographics
    Not everyone wants to watch a video. Infographics let your message land instantly — clear, visual and easy to absorb at a glance.

  • What They Do
    They pull out the meaning behind the conversation — the story, the insight, the reflection — and turn it into shareable content that stops the scroll and sparks thought.

  • The Result
    Higher saves, shares and engagement, plus content that positions you as thoughtful, credible and worth listening to — even before someone hits play.

Podcast host with headphones speaking into microphone, with a quote bubble saying, 'If you're doing a good enough job, you will naturally attract a new client.'
Graphic from The Bookkeepers Podcast showing that only 49% of practices gained new clients last year, according to Xero's 2025 Accounting and Bookkeeping Industry Report.

Carousels

A woman with shoulder-length blonde hair wearing headphones and a white blouse, speaking into a microphone labeled "The 6FB" during a broadcast or podcast recording session. There are plants and dark curtains in the background.
Two women are sitting on a dark blue couch with microphones, headphones, and a pillow, having a conversation on a podcast called "The Bookkeepers Podcast." There are decorative plants and a neon sign with the podcast name behind them.
A woman with blonde hair wearing a white shirt and headphones speaks into a microphone labeled 'THE 6FB' during a podcast recording. She is gesturing with her hand in a studio with dark blue walls, potted plants, and professional audio equipment. Subtitles read: 'So I think a lot of people think, why do we tell everybody the secrets of running this business?' and 'Because then everyone's going to copy everyone and everyone's going to end up being the same.'
Two women sitting on a dark blue couch with headphones and microphones, recording a podcast titled "The Bookkeepers Podcast," with neon sign and plants in the background.

Why Carousels Work

  • Why Carousels
    Carousels reward attention. They invite people to slow down, swipe, and actually engage with your message.

  • What They Do
    They break one powerful idea from your conversation into a simple, step-by-step narrative. Making your insight easy to follow and hard to ignore.

  • The Result
    Longer engagement, more saves and stronger recall, helping your message land, stick, and position you as someone worth listening to.

Blogs

A woman with blonde hair speaking into a podcast microphone with a headset on, positioned in front of a black curtain background. The text overlay says "IT NEARLY KILLED ME" in bold white letters on a red background, with a logo "THE 6FB" in a pastel hexagon and on the microphone.
Two women with blonde hair wearing headphones speaking into microphones with 'The 6FB' logo, with a pink background and bold text that reads 'Need to Know' and '6 Bookkeeping Lessons' and a calendar icon showing '6 Lessons'.

Why Blogs Work

  • Why Blogs
    Blogs give your message depth. They’re where your ideas live longer, rank on Google, and work for you quietly in the background.

  • What They Do
    They turn your conversation into a structured, searchable piece of content that builds authority, supports SEO, and can be reused across newsletters, LinkedIn articles and websites.

  • The Result
    Evergreen visibility, increased credibility, and content that continues to attract the right people long after the episode is released.